Survey of Dallas-area executives identifies communication priorities
Survey of Dallas-area executives identifies communication
priorities.
Area business executives want professional communicators to concentrate on organizational goals rather than routine activities, according to a Dallas/IABC survey about communication challenges.
The one-page survey, mailed in mid-December to 100 area executives at representative companies in the Dallas area, drew 15 responses. When asked how effectively communication staffs focus on important business objectives, respondents rated that effectiveness as a "4.1" on a five-point scale, with five being the highest possible rating.
Communication World | May 1, 1995 | Geddie, Tom | 598 words | COPYRIGHT 2009 International Association of Business Communicators. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. Copyright
Area business executives want professional communicators to concentrate on organizational goals rather than routine activities, according to a Dallas/IABC survey about communication challenges.
The one-page survey, mailed in mid-December to 100 area executives at representative companies in the Dallas area, drew 15 responses. When asked how effectively communication staffs focus on important business objectives, respondents rated that effectiveness as a "4.1" on a five-point scale, with five being the highest possible rating.
Communication World | May 1, 1995 | Geddie, Tom | 598 words | COPYRIGHT 2009 International Association of Business Communicators. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. Copyright
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